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Upper Hand Hold ‘Em, Huh? Cool.
Months ago on this blog I gave you a sneak glimpse into the world of marketing surrounding our new Hold ‘Em based game, Upper Hand Hold ‘Em.  The dilemma at the time was brand positioning – where exactly does a game that’s not quite Texas Hold ‘Em, not quite video poker and not quite a slot fit in?
It’s taken us some time, but we’ve found the answer.
Virtual trade show – G2E Edition
In a previous article the inner slot geek in me spoke in regards to the perks of working in the slot business – seeing the coolest new games at industry trade shows.  With G2E under one week away, we at Incredible Technologies want to ensure the ticketless are not left in the dark.  Prepare yourself for the hot and new of Incredible Technologies!
The Ancient Scrolls of Mahjong Dynasty
Incredible Technologies’ newest Angle Pay Line game, Mahjong Dynasty, starts hitting casino floors this July. Â And whether you’re a fan of classic Mahjong or not, the enchanting beauty of this new 15-line game cannot be missed. Â Beyond the serene 3D landscape, beautiful symbols and dazzling Firefly Bonus game there’s another element of art that symbolizes it all – and we’d hate for you to miss it … Read more »
Behind the Scenes: Fruit
When the game development team at Incredible Technologies first sat down to think about what type of casino games we wanted to make, the idea of including a classic 8-line video slot was on the list. Â We thought adding a low line game into our collection of higher line video slots would give us some flexibility as to how products could be bundled in a bank. Â And “FRUIT” as we know it today was born. A “classic” fruit game, though? Â I think not… Â FRUIT is as classic as a mango-pomegranate-ginseng smoothie, sipped with a swirly-Q straw out of a hollowed watermelon rind. Read more »
The Upper Hand Hold ‘Em Conundrum
I just got done reading John Grochowski’s post-G2E article on Upper Hand Hold ‘Em in the Sun-Times.  Not only was I pleased that the respected casino journalist and video poker specialist called the game “fun” and “intriguing” but I was most interested in how he categorized it – or more so, how he didn’t.  Is it video poker? Is it a slot game?  Is it simply a Hold ‘Em game?  It’s this very conundrum that excites us here at IT about Upper Hand Hold ‘Em.
