Months ago on this blog I gave you a sneak glimpse into the world of marketing surrounding our new Hold ‘Em based game, Upper Hand Hold ‘Em. ¬†The¬†dilemma¬†at the time was brand positioning – where exactly does a game that’s not quite Texas Hold ‘Em, not quite video poker and not quite a slot fit in?
It’s taken us some time, but we’ve found the answer.
In a previous article the inner slot geek in me spoke in regards to the perks of working in the slot business – seeing the coolest new games at industry trade shows. ¬†With G2E under one week away, we at Incredible¬†Technologies¬†want to ensure the ticketless are not left in the dark. ¬†Prepare yourself for the hot and new of Incredible Technologies!
Incredible Technologies’ newest Angle Pay Line game, Mahjong Dynasty, starts hitting casino floors this July. ¬†And whether you’re a fan of classic Mahjong or not, the enchanting beauty of this new 15-line game cannot be missed. ¬†Beyond the serene 3D landscape, beautiful symbols and dazzling Firefly Bonus game there’s another element of art that symbolizes it all – and we’d hate for you to miss it … Read more »
When the game development team at Incredible Technologies first sat down to think about what type of casino games we wanted to make, the idea of including a classic 8-line video slot was on the list. ¬†We thought adding a low line game into our collection of higher line video slots would give us some flexibility as to how products could be bundled in a bank. ¬†And “FRUIT” as we know it today was born. A “classic” fruit game, though? ¬†I think not… ¬†FRUIT is as classic as a mango-pomegranate-ginseng smoothie, sipped with a swirly-Q straw out of a hollowed watermelon rind. Read more »
I just got done reading John Grochowski’s post-G2E article on Upper Hand Hold ‘Em in the Sun-Times. ¬†Not only was I pleased that the respected casino journalist and video poker specialist called the game “fun” and “intriguing” but I was most¬†interested¬†in how he categorized it – or more so, how he didn’t. ¬†Is it video poker? Is it a slot game? ¬†Is it simply a Hold ‘Em game? ¬†It’s this very¬†conundrum¬†that excites us here at IT about Upper Hand Hold ‘Em.